FEATURES OF HUMAN CAPITAL MANAGEMENT AT ENTERPRISES IN TRANSITION TO DIGITAL TECHNOLOGIES

Abstract

The relevance of the study conducted in this article is due to the fact that in the context of globalization of segmentation of markets, toughening of competition, the requirements to the survival of enterprises increase. In the coming years, leadership will belong to enterprises with the predominant development of digital technologies. The purpose of the study is to formulate the features of human capital management in enterprises on the basis of identifying factors that affect the level of digitalization in the transition to digital technology. The main hypothesis was that in the activities of enterprises to increase the level of digitalization, primarily, internal factors related to resource constraints and the management of human capital are hampered. This hypothesis was partially confirmed. The subject is the study of the processes of development and transformation of industrial enterprises in the digital economy. The practical significance of the research results is that a correct interpretation of the factors influencing the level of digitalization of enterprises in the digital economy will allow choosing the right instruments of influence on increasing the efficiency of enterprises and the economy as a whole. This study is the starting point of a large-scale work on the definition of new vectors in the strategic management of industrial enterprises in the conditions of the development of the digital economy.